Page 54 - rohana_journal_No_13-2020-PRINT_03_of_03 -edit-2023_07-corre

Research Journal of the University of Ruhuna, Sri Lanka- Rohana 13, 2021
l%shdj<‘h Wfoid odhl lr .ekSfï yelshdj iq¿ yd uOH mßudK jHjidhka i;=

a
neúka th m%cdfõ wNsjDoêh Wfoid odhl ù oßø;dj wvqlsÍug WmldÍ fõ'

.%dóh wvq wdodhï ,nk ck fldgia i;=j mj;sk iudc m%d.aOkh yryd iq¿ yd
uOH mßudK jHjidhkays idOk uÜgu by< kexùug wjYH cjh ,nd .; yels
fõ' tysoS úfYaIfhkau .kqfokq msßjeh wvq lsÍfuka iq¿ yd uOH mßudK

jHjidhkays idOk uÜgu jeä oshqKq lsÍug iudc m%d.aOkh WmldÍfõ'
(Fafchamps & Minten, 2002).

Frederick et al. (2017) oS .hdkdj wdY%fhka isÿ l< m¾fhaIKhla u.ska fy<s lr

we;af;a iudc m%d.aOkh yryd iq¿ yd uOH mßudK jHjidhkays idOk uÜgu iu.
wkqf,dau in|;djla fmkakqï flfrk njhs' fuu wOHhkfha m%;sm, u.ska
;jÿrg;a meyeos,s lrkqfha iq¿ yd uOH mßudK jHjidhkays id¾:l;ajh i|yd

iudc m%d.aOkh iy kjH;d b;d jeo.;a ld¾hNdrhla bgq lrk njhs' iudc
m%d.aOkh kjH;d u; Okd;aul n,mEula we;s lrk nj by; wOHhkh u.ska
fy<slr we;'

Yla;su;a miq iïnkaO;d (Strong Backward Linkage) f.dvke.Sug iydh ùu

Y%S ,xldfõ iq¿ yd uOH mßudK jHjidhka yd foaYSh lDIsld¾ñl wxYh w;r

Yla;su;a miq iïnkaO;d f.dvke.Sfï yelshdj mj;s' iq¿ yd uOH mßudK
jHjidhl wxYfha ksIamdok lghq;= i|yd wjYH fndfyda wuqøjH lDIsld¾ñl wxYh

u.ska iemfhA (Nishantha & Padmasiri, 2010). iq¿ yd uOH mßudK jHjidhl
wxYh iy foaYSh lDIsld¾ñl wxYh tlsfklg wkqmQrlj l%shd;aul ùfuka wdodhu
by< kexùug WmldÍ ù È<s÷lu msgq±lSug wjYH Yla;sh ,nd foA'

lDIsld¾ñl wxYh u.ska uqod yefrk wuqøjH ,dNodhSj iq¿ yd uOH mßudK

jHjidh wxYfha Wmfhdackfhka tu wxYfha tl;= l< w.h (Value Added) by<
kexùfï úNj;d mj;’' Barbin (2017) isÿ l< wOHhkhg wkqj miq iïnkaO;d ksid

wuqøjH iy ;dËKh i|yd m%fõYùug;a" fjf<|fmd< f;dr;=re ,nd .ekSug yd
wf<úlrK iyh ,nd .ekSug;a mq¿,a wjldY mj;sk nj fy<slr we;' fuh tu
wxYfha fh§ isák msßiaj, wdodhï uÜgu by< hdug;a Ôjk ;;a;ajh Wiia

lr.ekSug;a iy m%cdfõ È<s÷lu wvqlr.ekSug;a u. fmkajkq ,efí'

37