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Research Journal of the University of Ruhuna, Sri Lanka- Rohana 13, 2021
Y%S ,xldfõ oßø;dj msgq±lSfï § iq¿ yd uOH mßudK jHjidhl wxYh i;= úNj;d

Y%S ,xldfõ iq¿ yd uOH mßudK jHjidhl wxYh th i;= mQ¾K Odß;dfjka hq;=j

l%shd;aul fkdfõ' th ;jÿrg;a rfÜ iudc - wd¾Ól ixj¾Okh i|yd odhl jk
;srir jHjidhl wxYhla f,i l%shd;aul ùug wjYH úYd, úNjhla iys; wxYhl‘'
úfYaIfhkau iq¿ yd uOH mßudK jHjidhl wxYh ;=< ;r.ldÍ;ajh

(Competitiveness) m%j¾Okh lsÍu w;HjYH fõ (Harvie, 2010)' tys úNj;d mQ¾K
jYfhka ksrdjrKh jk mßÈ Y%S ,xldfõ iq¿ yd uOH mßudK jHjidhl wxYh ;=<

;r.ldß;ajh j¾Okh lsÍug wjYH Wmdhud¾. rdYshla mj;’' tajd w;r my;
;r.ldÍ;aj Wmdhud¾. b;d jeo.;a fõ'

kjH;d Wmdhud¾.h (Innovation Strategy)

Bhaskaran (2006) oS fmkjd oS we;Af;a iq¿ yd uOH mßudK jHjidhl wxYh kjH;d
a
Wmdhud¾. Ndú; lsÍu ksid tu wxYh ,dNodhS wxYhla njg m;aj we;s njhs' tys oS
kjH;d Wmdhud¾. fhdod .ekSu ksid ksIamdok ld¾hËu;dj j¾Okh ùfuka
;r`.ldÍ;aj jdis (Competitive Advantages) f.dvke.S we;' fuu.ska iq¿ yd uOH

mßudK jHjidhl wxYfha hym;a ld¾hidOkhla ks¾udKh ù we;s nj Tyq
;jÿrg;a ;u m¾fhaIKh u.ska ;yjqre lr we;'

Hall et al. (2009) g wkqj kjH;d rgl iq¿ yd uOH mßudK jHjidhl wxYfha

M,odhS;dj u; m%n, Okd;aul n,mEula lsÍug iu;a nj fy<s lr we;' kjH;d
Wmdhud¾. ksid rgl iq¿ yd uOH mßudK jHjidhl wxYfha M,odhS;dj j¾Okh
ùu ksid jHjidhl wxYh Yla;su;a wxYhla njg mßj¾;kh fõ' fï wkqj iq¿ yd

uOH mßudK jHjidhkays whNdrh jeäùulg fukau msßjeh wju uÜgulska
mj;ajd .ekSug yelshdj ks¾udKh fõ' fuu wxYfha Y%ñlhkaf.a wdodhï uÜgu
by< hk w;ru ;jÿrg;a jHjidhl wxYh mq¿,a lr .ekSug wjldY újr jk

ksid ;jÿrg;a kj /lshd wjia:d ckkfhka oßø;dj msgqoelSug fhda.H miq;,h
ks¾udKh fõ'

Y%S ,xldfõ iq¿ yd uOH mßudK jHjidhkays M,odhs;dj iy m%;s,dN by< kexùu
i|yd ;u ±kqï moku (Knowledge Base) m%idrKh lrk w;ru Bg .e<fmk

kjH;d Wmdh ud¾. fhdod .ekSu l< yelsh' ;u ksIamdok wmkhk fjf<|fmd<
wNsuqL jk úg ksIamdok udÈ,s yd fudaia;r fukau tu ksIamdok j,

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