Page 58 - rohana_journal_No_13-2020-PRINT_03_of_03 -edit-2023_07-corre
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Research Journal of the University of Ruhuna, Sri Lanka- Rohana 13, 2021
fmdl=re Wmdhud¾. ;=< .eíj mj;’' ld¾ñl Ôjk pl%fha uq,a wjëka ;=< fuu
q
Wmdhud¾.h b;d jeo.;a jk w;r m%dfoaYSh uÜgfï l%shd;aul jk i¿ yd uOH
mßudK jHjidhkays uyd mßudK msßueiqï ks¾udKh lsÍu i|yd u. fmkajkq
,efí' uyd mßudK uÜgñka fhojqï ,nd .ekSu" m%Yia; uÜgñka hka;% iq;% Ndú;
lsÍu iy uyd mßudK uÜgfï weKjqï iemhSu i|yd ksIamdok Odß;d taldnoaO
lsÍï jeks l%shdud¾. j,ska uyd mßudK msßueiqï ^Economies of Scale& <Õd lr
.ekSug fuu Wmdhud¾.h odhl jk w;ru th iq¿ yd uOH mßudK jHjidhka
taldnoaOùu yryd isÿ l< yelsh ^UNIDO" 2001&';jÿrg;a Y%S ,xldfõ jHjidhka
w;r ixjdo iy iyfhda.s;dj m%j¾Okh lr .ekSu i|yd wjYH rduqj fmdl=re
Wmdhud¾.h ;=<ska ks¾udKh flf¾' wkqmQrl ksIamdok wjia:d we;slr .ekSu"
taldnoaO mqyqKqùï isÿlsÍu" wfkdakH jYfhka wruqo,a Ndú; lsÍu iy taldnoaO
wf,úlrKh (Joint Marketing Initiatives) hk tajd tlS rduqj ;=< jeo.;a wx.hka
f,i ±laúh yels h' fmdl=re Wmdhud¾.h yryd Y%S ,xldfõ iq¿ yd uOH mßudK
jHjidhl wxYh bÈßhg f.k taug yelshdj mj;s' ^Dasanayake & Sardana, 2015).
úfoaY iDcq wdfhdack Wmdhud¾.h (Foreign Direct Investment Strategy)
f.da,Sh wd¾Ól taldnoaO;d f.dvke.Su iïnkaOj ;SrKd;aul idOlhla f,i
úfoaY iDcq wdfhdack ie,fla' m%d.aOk f;d.fha iy Y%u n,ldfha by< hdu wd¾Ól
j¾Okh by, hdug odhl;ajh imhk nj wd¾Ól j¾Okh i|yd jk kj iïNdjH
wdlD;sh wjOdrKh fldg we;'
hï rgl iq¿ yd uOH mßudK jHjidhka u; úfoaY wdfhdackj, n,mEu
(Spillover Effect of Foreign Direct Investment on SMES) iDcq n,mEu yd jl%
n,mEu jYfhka fo wldr fõ' ^Tuluce & Dogan, 2014&' ;dlaIKh Wiia lsÍu iy
a
m%d.aOk rdYslrKh mq¿, lsÍfuka Yla;su;a wd¾Ól j¾Okhlg wjYH moku f.dv
kef.k nj úfoaY wdfhdackj, iDcq n,mEu hgf;a wjOdrKh flf¾' fuu
l%shdj,sh hgf;a foaYSh iq¿ yd uOH mßudK jHjidhkaj, m%d.aOk wjYH;d iy
;dlaIKh iuÕ noaO jQ oekqu ^Technology and Know Now& wka;¾.%yKh lr
.ekSug yelshdj ,eîu ksid tu jHdmdrj, ksIamdok M,odhs;dj by< kxjd
.ekSug úYd, úNj;djla mj;s' ^Javorcik, 2004; Pack & Saggi, 2001; Markusen &
Venables, 1999&
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